Rent.com releases Top 15 Cities for Couples powered by Onboard
A few months back, Rent.com’s Top 10 Cities for Singles received over 130 million impressions. Just a little over a month ago, Rent.com turned their attention to love birds by following up on their...
View ArticleOnboard’s IDX API is 100% CRAAP
Data is the backbone to publishing content online. And content is critical to attracting and keeping consumers on your website. The good news is data is becoming more widely available today. But not...
View ArticleWhat I Learned at Inman NYC: Build a Bigger Moat
Joanna Lord spoke at Inman Connect last week. Lord has extensive experience in branding and marketing, specifically in the technology and start-up space, and is currently the VP of Marketing for Porch,...
View ArticleThe Value of Real Estate Website Features
In the 2014 Profile of Homebuyers and Sellers, the National Association of Realtors surveyed over 6,500 recent home buyers on their 2014 home shopping experiences and identified which website features...
View ArticleGreetings from a Millennial – this is what I care about in real estate search
All I want is to live next to a bagel store. I want to walk out my apartment door in the morning, smell bagels in the air, and know I’m smelling New York City…or at least breakfast. While I’m pretty...
View ArticleMore Content. More Engagement. More Revenue.
Onboard Informatics formalizes Publisher Services offering under its new Data Services and Analytics Division. Today, we’re pleased to announce the formation of our Data Services and Analytics (DSA)...
View ArticleVideo: The Latest in Onboard Simplicity
We first mentioned Onboard Simplicity, our local data distribution platform, in February as part of our collaboration with CoreLogic. We have continued advancing the technology in anticipation of a...
View ArticleZillow is Taking Your Traffic. How to Get it Back:
More than half of all people searching for real estate online end up at Zillow. The exact number, according to Inman, is 53.6%. Zillow is crushing online search, and likely taking part of your market...
View ArticleOptimizing Local Landing Pages for Google
In an effort to minimize webspam, Google recently announced their plan to roll out a new Doorway Page Penalty algorithm. Doorway Pages are search engine optimized pages whose sole purpose is to capture...
View ArticleCommunity Data Enhancements and Columbus, Ohio
This summer, Onboard is making enhancements to the information most critical to our clients’ customers starting with our Community Data. Today, Onboard provides over 350 attributes in its Community...
View ArticleOnboard Informatics and AddressReport Offer Turnkey Property Reports for...
Consumers of all types are used to getting a lot of information before making a purchase. Before heading to a restaurant for the first time, many people check out Yelp, Trip Advisor, or will simply...
View Article4 Ways to Attract Home Shoppers Earlier
A good way to increase conversions in real estate is to become an invaluable resource to home-buyers. Getting to home shoppers earlier in their buying cycle is a great way to get out in front of your...
View ArticleOnboard and Maponics Working Together
We are excited to announce that we are partnering with Maponics to incorporate their boundaries into our full range of products and services. This partnership reinforces our mission to deliver real...
View ArticleIt’s Official: It’s Time to Get Mobile
The talk at Inman Connect on Day One was all about mobile. These fun facts were uncovered early: 2/3 of Zillow visits are mobile (70% on weekends) Less than 50% of agent landing pages are optimized...
View ArticleHow to Build a Brand without an Advertising Budget
At Inman Connect, we learned that Zilllow waited seven years to spend money on advertising. They built their brand on their product and through what Amy Bohutinksky, Chief Marketing Officer, calls:...
View Article148 Million New Ways to get More for your Business
Onboard now has one of the largest arsenals of U.S. public records databases at our disposal. Now you can easily access property sales estimates, transactions, and records from a single API. This is...
View ArticleNRT Launches New Consumer Website that Leverages the Power of their Brand
The power of a franchise lies in the combination of a strong national brand and a strong regional presence through franchisees. This is how franchises from McDonalds to Hilton succeed. You have a...
View ArticleMoney Magazine Publishes 50 Best Places to Live 2015
Money Magazine’s 50 Best Places to Live 2015 is out, with Apex, NC taking the top spot. Each year, Onboard and Money Magazine join forces to hunt down US places with the highest quality of life. To be...
View ArticleImportance of Boundaries
DNA Info has recently put a call out to readers to help decide New York’s neighborhood boundaries. Participants are asked to choose a neighborhood, validate their “expertise” by stating how long...
View ArticleHow National Dog Day can Boost Revenue
It’s National Dog Day today, and as some of you may know, many of us here at Onboard are dog lovers. Because we’re in the business of local and property information, I thought it would be fun to do a...
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